3. DESIGN
1) Objectives
The objectives of Total Physical Response are to teach oral proficiency at a beginning level. And then ultimate aim is to use comprehension as a means to speaking. A TPR course aims to produce learners who are capable of an uninhibited communication that is intelligible to a native speaker. The goals must be attainable through the use of action-based drills in the i
communication, but now every workercan become a leader of conversation. The direction of communication also has changed from verticality to horizontality. In addition,topics of conversation have expanded from contents of work to private lives. Emotional communication based on a keen interest, sympathy and consideration has positive effect on the level of employee satisfaction and growth of produc
married immigrant / a person who received citizenship
+ a person who acquired nationality at birth
따오
Vietnamese mother, 30
Middle school graduate
Difficulties in communicating with Koreans
순이
Daughter, 10
Target for bullies
Hard to keep up with school education
Spent a lot of time alone
권순호
Father, 46
High school graduate Disability rating: second level
Ⅰ. The reason of our choice
ⅰ. Situation of Korean market
As you can see in this graph, Korean chicken market is already red ocean. The franchise number of chicken companies is decreasing except start-up companies. So, we decided to enter the overseas market.
ⅱ. Advertisement Strategy
We decided to make Super Junior to advertise our product. According to Balance Theory, a pe
You must aware of “Guanxi”
Because you need to keep a good relationship with the local government
to make a successful business
A central idea in Chinese society
Basic dynamic in personalized networks of influence
A state of general understanding between two people
Closely related concepts
: Ganqing(feeling,感情) Renqing(人情) Mian(face, 面)
Social status, propriety,
Ⅰ. Overall Analysis
1. About Estée Lauder Company
1) Company History
Estée Lauder is a retail brand of luxurious cosmetics, skincare and fragrance products, and primarily targeting female consumers of age 30 and up. Sold in more than 120 countries and territories, Estée Lauder has a reputation for technologically advanced, high-performance products.
Since Estée
Chinese and Korea.
Greetings in Japan are very formal and ritualized. It is important to show the correct amount of respect and deference to someone based upon their status relative to your own. If at all possible, wait to be introduced. It can be seen as impolite to introduce you, even in a large gathering. While foreigners are expected to shake hands, the traditional form of greeting is the b
3) By 2013, Public libraries expand 900
Ministry of Culture, Sports and Tourism spend 34.2 billion building 56 public libraries (39 of metro region, 17 of rural areas etc.) this year. If 56 public libraries build, national public libraries grow from 642 to 698 according to last December and average serving population per library decline from 77,200 to 70,900. Ministry expand national public libr
Chinese market, and the orientation for pre-expatriate for the quick work adjustment.
And Kia motors also has operated language program such as intensive language training, foreign language courses on weekends, language training through phone.
- Job advancement education
Kia motors has offered training program fitted for each employee’s needs to let them demonstrate their maximum abilitie
3.2.The first product (2007 - present)
3.2.1.Main article: Mastretta MXT
Mastretta (est. 1989) first announced production of their MXT through Automóvil Panamericano magazine in May 2007. Even though up to a year will have passed, September 2008 will see the production version of the first ever fully Mexican designed and engineered serial-produced sports car, the Mastretta MXT, an automo